HousingWire asked former Tech Trendsetter honorees about the biggest technology transformations they’ve witnessed and where companies in the mortgage and real estate industries should focus their energy in 2024. Their unanimous answer: Artificial intelligence (AI) is revolutionizing the way the industry works on, from increasing productivity to streamlining operations.
Dive into their insights on how AI is reshaping the future of mortgages and real estate.
What is the most surprising technological transformation you have seen in recent years?
- “AI has been on the rise for a while, but it seems like several tools have suddenly embedded AI capabilities and are very easy to use. AI is extremely useful and helps accelerate our ability to complete our work faster. These AI tools help us get rid of the mundane things we are used to doing manually, such as writing emails, creating meeting minutes and action items, generating test plans, automating test cases, and even creating AI generated code. Because we save time on these mundane tasks, we have more time to think outside the box [solutions for] more complex problems. As an engineer, this inspires me to learn more and have fun along the way!” — Shelli Girard, vice president, software development, Sagent
- “The most surprising technological transformation of recent years has undoubtedly been the rapid progress and widespread adoption of AI. AI has revolutionized not only the real estate industry, but virtually every aspect of our lives. It has changed the way we think, work and do business. What’s really exciting is that we are still in the early stages of this technological evolution and the potential for future innovation is enormous.” — Lindsay Listanski, national vice president of marketing, Coldwell Banker Realty
Where would you advise customers and colleagues to focus their technical resources as we navigate the second half of 2024?
- “I propose to go all-in on AI. We’ve seen some teams’ output increase by 30% to 50% and have been able to scale the business without adding many staff. Customer support, marketing and lead nurturing are great places to start.” — Malte Kramer, founder and CEO of Luxury Presence
- “Rather than waiting for AI solutions or AI features to be launched by technology providers in the real estate sector, companies should immediately investigate the AI tools that are available now. Existing tools can interact with their existing systems to do more with what they already have. By doing this, companies will not have to change their systems, which is costly and time-consuming, and will truly differentiate themselves in their market. They will see immediate benefits from increased productivity.” — Michael Minard, CEO/Owner, Delta Media Group, Inc.
Nominations for the 2024 Tech Trendsetters Award are now open through September 30, 2024. Click here nominate.
