Remote online notary office Evidence (formerly known as Notarization) steps out of the notarial arena and into the broader domain of identity verification.
On Thursday, Proof announced the launch of Verify, which it describes as “a live face-to-face experience that provides high-level assurance with identity verification performed in the presence of an agent.”
According to Proof, companies that use Verify have access to secure video links that users can be directed to. There users can meet a human agent. The user enters their personal information and the agent can oversee the identity verification process, where the agent will ask the user to perform biometric identity verification. This includes taking a selfie and uploading their official identification documents.
As indicated by the name change from Notarize to Proof, Verify can be used for any business transaction, including something as mundane as resetting a password, and not just a notarized transaction.
“For us in our evolution from Notarize to Proof, our customers have said to us, ‘Great, you digitized this, but now you need to secure it,’” Pat Kinsel, CEO of Proof, said in a statement. “People have started using our platform for all kinds of other things. We’ve long allowed people to use the platform with their team or our notaries, so we started seeing people use the tool to secure wire transfer information or cash payouts or a seller-side deal that didn’t need to be notarized.”
Kinsel said these other use cases led him and his team deeper down the path to investing in Proof’s fraud prevention capabilities.
According to the announcement, Proof will automatically perform a deepfake analysis during a meeting to evaluate the user’s fraud risk. The company said its deepfake detection process is supported by Reality Defenderthat Proof will use after the meeting ends to determine if the user is fraudulent, based on the analysis of Reality Defender’s visual detection models.
“Reality Defender is proud to partner with Proof in their mission to secure all digital transactions,” Ben Colman, co-founder and CEO of Reality Defender, said in a statement. “Trust is a fundamental principle for the long-term success of our increasingly digital world, not to mention the billions lost annually to fraudulent actors masquerading as consumers online.”
