Our Erotic Journey’s James Guo talks about adult toy innovation and craftsmanship in the new WIRED feature

Our Erotic Journey's James Guo talks about adult toy innovation and craftsmanship in the new WIRED feature

(Los Angeles, CA / November 7, 2024) – James Guo, founder of Our Erotic Journey/OEJ Novelty, takes center stage in a new in-depth interview in WIRED Magazine, entitled “The toymaker who wants to be the next Willy Wonka of Sex Tech”.

In the feature, Guo shares insights on his unique approach to cutting-edge technology, including OEJ’s inventive product line, quality standards, and the quirky yet intentional designs that have made his brand an industry standout since its launch in 2019.

Amid a wave of AI and robotics trends, Guo’s philosophy remains refreshingly simple: create quality toys that make human connection a priority. “We want to be more of a bridge from people to people,” Guo explains in the article, “not just from toys to people.”

Guo’s latest launch, the True sensation app-controlled dildo, shows this vision. With three vibration frequencies, seven thrust speeds, and self-heating up to 45 degrees Fahrenheit, the product promises to bring fantasies to life, along with a playful app feature that syncs vibrations to music. “It connects with someone far away,” says Guo, noting the intimacy potential of his creations.

OEJ’s playful offering goes beyond conventional designs, with collections like the Thrillz, Lit and Cristal lines featuring everything from glass toys to glow-in-the-dark accessories. As Guo says in the interview, “Those are for the ravers,” which hints at the brand’s whimsical spirit, he adds that next year OEJ plans to introduce a Zodiac-themed collection, which calls on the astrological interests of Generation Z, with toys adapted for each sign. .

Drawing on his family’s experience in manufacturing, he points out the importance of production integrity in sex technology: “Users expect and deserve products that meet strict safety standards, and any deviation can irrevocably damage a brand’s reputation.” His prudence extends to OEJ’s manufacturing approach, relying on trusted white-label partners to ensure consistently high standards for every product.

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Despite the surge in popularity of AI-powered sex technology, Guo is cautious about diving into “AI sex robots,” which he describes as a “low-volume business” that is often financially out of reach for most consumers. Instead, he believes in expanding OEJ’s themed collections to reach a broader audience. He says: “It’s time we [our bestsellers] a sister or brother,” hinting at even more innovations in the brand’s lineup.

To read Guo’s WIRED article in full, go to WIRED.com.

Contact us for our erotic journey OurEroticJourney.com and @oej_officialInstagram @oejsecguoFacebook @oureroticjourneyofficial And YouTube.

For wholesale inquiries, please visit oejwholesale.com and contact wholesale@secguo.com or one of the brand’s regional sales managers.

ABOUT OUR EROTIC JOURNEY:

Created with a focus on well-being, playfulness and a blissful state of being, Our erotic journey is changing the conversation around sexual pleasure with exceptional, accessible and affordable personal massagers, enhancers and intimacy products.

Founded in 2019 by James Guo, the California-based brand currently features more than 50 quality products in six distinctive collections – Sublime, Thrillz, Curious, Pot, Space and Lit – catering to a diverse and discerning customer base, from first-time newcomers for the most adventurous fun seekers.

Our Erotic Journey is winner of the 2023/2024 AVN Award for ‘Best Pleasure Product Manufacturer-Small’ and winner of the ‘O’ Awards 2024 for ‘Outstanding New Product’ for its Sexy kittyMassage device the size of a marijuana leaf, and the company’s notable nominees include the Solar ring vibrator (’23 ‘O’ Award for ‘Outstanding Internal Stimulator’), Sorceress And Wild at heart (’22 ‘O’ Award for ‘Outstanding Powered Product’ and ‘Outstanding Innovation) and My little secret (’22 XBIZ Award for ‘Sex Toy of the Year – Powered (non-vibrating)’.

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From product design and packaging to dedicated customer service, Our Erotic Journey strives to serve wholesale customers worldwide through a network of manufacturing and distribution centers that are easily accessible online and through local sales representatives.

Our Erotic Journey is committed to championing sexual wellness as a cornerstone of overall health while promoting the intimate experiences of avid solo flyers and couples… and is pleased to back this up with a five-year warranty. Visit for more information OurEroticJourney.com.

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Press and media contact: Brian S. Gross | BSG-PR | 818.340.4422 | brian@bsgpr.com | @bsgpr



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